Create a brand they’ll share.

So where do we start?

First things first, we need to work out what we know, what we don’t know, and what we need to find out. Then when we have enough information, we can explore different territories and refine them into your brand.

Research.png

Research & Workshop

It all begins with understanding. After our initial conversations, the first thing we’ll do is a Brand Workshop, this would then be followed up by some research to provide answers to any questions we might uncover.

Territories copy.png

Brand Territories

Developing brand territories are a great way to set up and establish brand positioning. This flows into what the brand will stand for, what it will look and sound like, and whether the positioning will resonate with your audience.

Guidelines.png

Brand & Style Guides

The Brand Guide is a manual that acts as a go-to to ensure you maintain consistency with your positioning. The Style Guide is a design manual that helps ensure the visual identity of the brand is maintained and applied consistently.

RollOut.png

Basic Brand Roll-Out

Once we’ve determined who your audience is, what their needs, wants and expectations are, how your brand is positioned to service them distinctly from your competition, we’re then able to create a basic suite of assets to get your brand up and running.

Branding is for you if you need any of the following:

  • A FREE Consultation

  • A better understanding of your Product Market Fit

  • Brand Positioning

  • Brand Visual Identity

  • Basic Brand Rollout

 
IMG_2402.jpg

"Your brand is what other people say when your not in the room."

Jeff Bezos

 

Unsuccessful businesses make the mistake of believing their branding is all about what their logo looks like; ignoring all the ways their customers, staff, and suppliers actually interact with their business and the influence those interactions have on their perception and behavior.

Your brand is actually a gut feeling or impression that lives in the minds of those who interact with it and for better or worse, whether you’ve planned it or not, your brand is leaving an impression. Is it the right one?

Many branding agencies will use lots of complicated jargon and create beautiful brand and style guides that end up gathering dust in your bottom drawer. With my Branding service, I take a far more pragmatic approach to give you exactly what you need to get your brand up and running, refreshed, refocused, and back on the path to success.